While many organizations fall down trying to translate their strategy into action, almost as many don’t have a strategy to begin with. They think they do, but what they have are lots of plans and ideas for activity. Don’t feel bad if you aren’t sure. You aren’t alone. At the simplest level, the strategy is what and the plans are how. What you want to be vs. how you will get there and how you will deliver the goods until you get there. Defining your future, determining your approach, positioning yourself for success vs. determining who needs to do what and when in order to get there.